the next web: What is particularly baffling is that it seems some of the allegedly deleted tweets did not directly mention the incident with the forcibly removed passenger. by Mix
'While Twitter has previously hidden tweets containing offensive messages from showing up in other people’s timelines as part of its efforts to curb abuse on its platform, deleting tweets against users’ wills goes firmly against the company’s rules.
'This sort of moderation is more commonly known as ‘ghost-deleting.’ The term is a little misleading since such tweets are technically not deleted, but merely prevented from appearing in users’ feeds. This measure, however, is usually reserved strictly for offensive tweets – and this is hardly the case here.
'Even more confusing is the fact some of the initial tweets exposing United Airlines’ abusive treatment of passengers are still very much present and actively being reshared on the platform.'