O'Neill has 60 year anniversary

The Ski Channel 'O'Neill's, a leading surf, snow, and youth lifestyle brand, is celebrating their 60th anniversary in the action sports industry. They have officially launched their "60 Years of Innovation" ad campaign http://www.blogger.com/img/blank.gifhonoring founder and passionate surfer Jack O'Neill.' by Kristin Park

'The company was founded in 1952 by O'Neill and rose to success when he pioneered the first neoprene wetsuit the world had ever seen and sold it in his original shop-and the precursor to all other surf shops--in Santa Cruz soon after. Surfing would never be the same.

'"Jack O'Neill's contribution to outdoor sports and the sophistication of O'Neill apparel has been vitally important through the years," said O'Neill Snow's Juliet Korver. "Because of his wetsuit invention, O'Neill introduced a new product category, and as a result, created an industry that now spans across the ocean to the mountains, allowing people to stay in the water and on the snow longer."'